Ok, well I’m about to give up for the time being on how to config the Zoundry blogwriter for WordPress. Maybe I’m firewalled or something. Anyway, I want to use the best blogwriter, so any suggestions, surely appreciated.
Archive for the ‘Web 2.0’ Category
Bill “Leak” Gates + Plamegate = connect the dots
November 9, 2005Ok, I’m lightin’ this sucker. After fits and starts with blogging due to my schizophrenic perfectionism that generates a lot of “nothingness” I’m startin’ again here on WordPress. More on WP later, but so far so good.
The “secret” Microsoft executive memo “leak” was executed spectacularly by Wagged and MSFT yesterday. Kinda funny that some folks had their “feelings hurt” because they were not privvy to the exec memo prior to reading about it in the blogosphere. That said, I wanted to ascertain from one of my PR friends here (guess?) what he thought about circulating claims that this was a tactical leak by BillG, et al. His response, rather interesting:
“Whether it’s a strategy or a tactic, it no doubt was a plant. This is a way for the company to drum up a unique PR angle for the press. It takes the reader inside the company to see how the company is communicating with itself. It serves as “proofâ€? that this is a major endeavor, not just PR. It serves the press juicy statements they can pick from the sound bite tree.
We talk about creating and leaking memos …”
Ok, you’re going to have to use your imagination for the rest of that tidbit.
Anyway, so with all this “buzz” in the ’sphere about the secret memos that were clearly designed to not be secret, it got me thinking about one of my most mind hogging issues: Plamegate. Leaks are done with intention. Much as I suspected the Gates/Ozzie leak, so are most leaks if not all. More on this later, but let’s get one thing straight, it’s no accident that you all read about the secret Microsoft Memos this week, just like you were told by Dick Cheney, doh, I mean I. Lewis “Scooter” Libby, doh, I mean Robert Novak that Valerie Plame was a covert CIA operative.
Where there’s a story, … there’s a message, and it’s intentional.
